Ever wondered WTF is SEO? You're not alone.
Essentially, SEO (Search Engine Optimisation) is the process of getting more traffic to your site through organic (free!) search listings. It can help you stay ahead of your competiton, reach more of your ideal clients, and rank higher in Google search results - all for free.
You might have heard the joke: ‘the best place to hide a dead body is page 2 of Google’ (because no-one clicks past page 1...).
As a business owner you’ll want to get more traffic to your website, and a good way to achieve this is through improving your website ranking, so that when people type something to do with your business into Google, your website will appear.
This SEO workshop is run in collaboration with the very talented Alice Rath, of Pippins Digital Marketing. Together, we'll take you through everything you need to know about SEO, including:
- what it is!
- why it's important for you + your biz
- how to choose your keywords
- SEO for social media
- creating your own mini SEO action plan
The workshop takes place on Wednesday 3 March, 5pm GMT/6pm CET via Zoom. It's recorded, so if you can't make it on the evening itself, you can watch it back in your own time, and you're always welcome to send us an email or DM for personalised feedback.
Have any questions in the meantime? DM us @BURO155 or @Pippinsdigitalmarketing on Instagram.